KARTIKA, Aulia; APLILANI, Deddy; ADISTYA, Diang. THE INFLUENCE OF DIGITAL MARKETING, PRODUCT QUALITY, SERVICE QUALITY AND PRICE PERCEPTION TOWARD PURCHASE DECISION: (Survey at Lady Fame Store Bandar Lampung ). Jurnal Kompetitif Bisnis, [S. l.], v. 1, n. 3, p. 11, 2023. Disponível em: https://jkb.fisip.unila.ac.id.121-50-32-50.cpanel.site/index.php/jkb/article/view/189. Acesso em: 12 jun. 2026.